Service principles in the Real Estate business.

In the Real Estate business in order to survive you must excel in something, and one of the key components (that most of the time is not even measure) to make a huge difference is the service. That is why I am going to explain the most important service principles that will make a difference for your clients.

1. The quality must be a habit, not an isolated act.

2. Establish the specifications for the services and measure according with that.

3.- Isolated efforts does not help in quality, it needs to become a system.

4. Consistently anticipate and meet customers needs.

5.- Freedom of cation to all the employees that have to deal with customers is a must, as an example they need to have the authority to address somebodies complain.

6.- In order to bring back a customer is crucial to give them what they want immediately, any delay affect their service perception.

7.The customers expect the fulfillment of your word. Promise less, give more

8.- The incentives for you employees must make them feel like partners, the explicit recognition of their efford is important in a culture of quality.

10. Investigate who are the best and how they do things, to adopt their systems and then improve.

11.- Clients must feel free to express what they dislike, encourage an environment where this areas of improvements can be addressed in a proper way.

12. Leaving your client waiting for service will make him to unnoticed everything else.

Following this simple steps the perception about your quality and services will improve exponentially in your clients eyes.

In order to create constant improvements in a system you must implement an effective measurement system, this system needs to have clear goals that must be monitored with a reliable set of data, if you are unable to gather this data the only thing you are going to create is a system that will be monitoring the wrong things, knowing the difference between causes and effects is crucial for the success of any system.

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